THE COLLEGE OF NEW JERSEY Graphic Identity Standards Guide
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IDENTITY APPLIED
Units can choose from a standard mark or one customized with the name of their individual unit.
To download a standard avatar visit brand.tcnj.edu.
Custom avatars are created by request in approximately 10 business days.
To request an avatar contact Lauren Kaplan (kaplanl@tcnj.edu).
EXCEPTIONS
TCNJ OFFICIAL
The white wordmark with a blue background is reserved for official collegewide social media accounts managed by the Office of
Communications, Marketing and Brand Management.
Athletics Admissions Center for the Arts
